Hi! I'm Tessa, a Marketing and Advertising professional based in Metropolitan Detroit. I have a strong foundation in digital media, creative strategy, and brand storytelling within fast-paced, community-driven environments.
With experience spanning sports, entertainment, and nonprofit sectors, I specialize in social media management, content creation, email marketing, and event-focused promotion.
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I am seeking to bring innovative ideas to life through freelance and contract roles in advertising or a related field.
Learn a bit about my experience below!
Experience
The Community House
Marketing Coordinator
July 2025 to Present
Birmingham, MI
Conducted marketing research and media analysis to inform strategic planning and campaign development
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Planned, developed, and executed email marketing campaigns to support program launches, events, and ongoing engagement initiatives
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Managed social media strategy, scheduling, and analytics to increase audience reach and strengthen brand visibility
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Created multimedia content, including graphics, short-form video, and copy to support digital and print marketing efforts
WKAR Public Media
Events and Engagement Intern
September 2024 to April 2025
East Lansing, MI
Assisted in the execution of events and activities such as film screenings, festivals, and partner gatherings for public media
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Maintained organization and consistent itemization of promotional merchandise before, during, and after events
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Created branded promotional copy for digital and print distribution
DTS Sports & Entertainment
Graphic Design Intern
March 2024 to June 2024
National
Assisted in Social Media Marketing Strategies, such as creating Graphics and planning posts​
Worked closely with NIL Student-Athletes to design vintage graphics and individual logos for merchandise production
Education
Michigan State University
May 2025
BA, Advertising Creative